It’s important to promote your Pinterest account as that is a major traffic generator. According to Pinterest: 93% of Pinners say they find new ideas on there and 72% of Pinners find new brands and services. That's all potential readers for your blog and customers for your products. So what are some of the ways you promote your page? Well first you should integrate Pinterest with your social media accounts. Note that I didn’t say Pinterest was also a social media platform… because it’s not. Remember it’s a search engine. So when you first set up your Pinterest account, connect it with Facebook and Twitter using the tools available. Use that to find and invite the friends you already have. Be sure to cross-promote as much as possible and always mention or link your Pinterest account or pins when appropriate. As you do this, new people will start connecting with you. Now here are some other ways to promote your Pinterest presence.
Make Your Blog Pin Worthy – Your blog should always have visually appealing graphics to make readers enjoy visiting your site.. Visuals are just as important as content. When you write your blog posts, include Pins with great images and make sure you have the Pinterest Save Button installed on your web site. The button makes it easy for your readers to save your pins to their Pinterest boards.
Add a Facebook Page Tab – Facebook and Pinterest can work together very well if you add a Facebook Page Tab for Pinterest on your Facebook pages. It will directly link to your Pinterest account. I love this feature. You can get it through Pinterest Tab for Pages from FNMaker. It will look like this below:
Or you can add it from Woobox which is what I use, see below. I prefer this one because it shows your board names as well.
Ask People to Connect – On all your social media accounts, mention your Pinterest account and ask them to follow you. Remember to add your link.
Turn Comments into Meme’s – When you get a positive comment, use a photo/graphics editing web site like PicMonkey or a program like Photoshop to turn that comment into a meme. Make a Board on your Pinterest page with the positive comments and be sure to share them on your social media accounts. Always ask for permission before you use anyone’s comments.
Put a Link to Your Pinterest Page and a Share Button in Your Emails – When people have signed up for your email list, you will want to let them know you have a Pinterest account they can follow. Then by adding social media share buttons (I use SUMO for my buttons which I love and they're FREE) readers can share the content with others, which can get you more subscribers. This may seem like a no-brainer but people do forget to do this!
What ways are you promoting your Pinterest presence to drive traffic?
There are many ways to make your blog more appealing - stock photos, infographics, distinctive fonts, icons, textures, illustrations... Here are my suggestions for some great sites that offer graphics, fonts and more for your blog.
Here’s a real question for you. What were some of the biggest fears you had around launching your brand? Maybe they’re even fears you currently have as you prepare for that launch.
Do any of these sound familiar?
I’m afraid no one will care or pay attention.
I’m afraid my products / services won’t sell.
I’m afraid of what people will think.
If everyone reading this was in a room together I’m sure 99% of hands would be in the air. Because let’s face it, these are all things that we should fear. After all, we put so much work into bringing our dreams to life, we sure as heck want to see our brands to succeed.
So what do we do when some of those fears actually start to become our realities? Do we throw in the towel and call it quits? I sure hope not! Instead, we can take a good honest look at where we might have missed the marks.
Just like your social media accounts, you will need to take the time to build the trust of your followers and others on Pinterest. You do that by being consistent, honest and helpful. If you do this, your Pinterest experience will be very positive and can be profitable for your blog or business.
The main difference between those who are successful and those who aren’t is trust. People like to read blogs and buy from people whom they trust. Here are 7 ways you can build trust through Pinterest and gain more followers.
If you're a blogger with graphic design ideas you will want to use the right graphic design programs. Adding visually appealing graphics to your blog is one way to make it stand out and reinforce your brand. In addition to blog graphics you will need to create pins for Pinterest, social media graphics and more. If you're just starting out, you may not have the budget or want to spend the money for professional graphic design software. The industry standard is Adobe, with products like Photoshop, Illustrator and InDesign. These are the programs I use and prefer because they offer quite a bit of options. The company developed Adobe Creative Cloud, a monthly paid subscription alternative instead of spending hundreds of dollars to own the software. Many believe paid pro tools are the only way to go if you want to produce quality graphics. But there are some free options that are pretty good. Keep these in mind when deciding whether to go with free or paid graphic design tools.
If you’re not pinning to group boards, you’re missing out on a huge audience that goes well beyond your own followers. So let's start with the basics...
What's a Pinterest Group Board?
Group boards are very much like individual or blog/business Pinterest boards. They’re still a collection of content pertaining to a set theme for each board. The difference is that group boards have multiple contributors instead of just one. There’s no limit to the number of contributors you can have in a group.
It’s important to promote your Pinterest account as that is a major traffic generator. According to Pinterest: 93% of Pinners say they find new ideas on there and 72% of Pinners find new brands and services. That's all potential readers for your blog and customers for your products. So what are some of the ways you promote your page? Well first you should integrate Pinterest with your social media accounts. Note that I didn’t say Pinterest was also a social media platform… because it’s not. Remember it’s a search engine. So when you first set up your Pinterest account, connect it with Facebook and Twitter using the tools available. Use that to find and invite the friends you already have. Be sure to cross-promote as much as possible and always mention or link your Pinterest account or pins when appropriate.
When blogging first became popular, it was common for bloggers to simply choose a photo they liked and plop it into their post, sometimes with a catchy caption. But now in today’s crowded and competitive market, a simple photo won’t do. Editing your blog photos or graphics helps you stand out. Two reasons why your blog needs visually appealing graphics that you can customize is that it creates brand awareness and increases social sharing. Fortunately, you don’t have to be a graphic designer to edit stock photos. You just need to learn a few basics to get started. Follow these tips to start learning how to personalize stock images.
You’re working hard to create a Pinterest marketing strategy that will drive traffic to your blog. If you are monetizing your blog then you know an engaged audience are more apt to buy your products. Having pins that get shared is an important factor. But a strategy you may not have considered is when the best time to pin to Pinterest may be. There probably isn’t one best time or day; but paying attention to your followers can provide you with some scheduling insights. Here are some ways determine the most effective times to pin.
Tailwind is an online scheduler that can help you schedule your pins in advance which is very helpful and can save you quite a bit of time. I use Tailwind myself and love it. Here are the basic steps to scheduling a pin. If you haven’t setup your account yet you can start with a FREE TRIAL of Tailwind now. Sign up for their paid plan here and RECEIVE A $15 CREDIT! That's like getting a free month!
To begin, install the Tailwind extension browser for either Chrome, Firefox or Safari.
One of the most effective ways to get your message out on social media is through creating awesome content for your website, blogs and social posts.
Content is king and is a major buzzword. Content is the product of your entire organization - from your core content (the programs and services you offer) to social content (what you share with the outside world), all tells a story about your brand.
Your message in the content provides a way and a means to attract the right and perfect customer to you without digging too deep into your pocketbook.
Content marketing, along with smart SEO (Search engine optimization) enables everyone to get their message out in a way that is similar to advertising in that it gets to the people who want to know about it organically.
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I believe can be an asset to your business. I hope you will find them useful!