The new year will be here soon and so now is when you should be planning your marketing and strategies for your content, Pinterest, social media, product creation, sponsorships and more. Is it important to have a strategy specifically for Pinterest? With 250 million monthly users, it sure is! Here are the steps for creating a Pinterest strategy that will help grow your blog and business. #bloggingtips #marketingyourbusiness #growblogtrafficRead More
Retailers know that many people start their planning and shopping early whether it’s in a brick and mortar store or online. The holidays are a busy time… buying gifts, planning and attending parties, traveling to visit relatives...there's a lot to do. Searching for and saving holiday ideas on Pinterest is
in full swing. Holiday sales has actually been increasing each year and is predicted to hit as much as $720 billion this year!* So how can you get in front of these shoppers with your blog content and products? Figure out who they are and what they're looking for.
Just like your social media accounts, you will need to take the time to build the trust of your followers and others on Pinterest. You do that by being consistent, honest and helpful. If you do this, your Pinterest experience will be very positive and can be profitable for your blog or business.
The main difference between those who are successful and those who aren’t is trust. People like to read blogs and buy from people whom they trust. Here are 7 ways you can build trust through Pinterest and gain more followers.Read More
If you’re not pinning to group boards, you’re missing out on a huge audience that goes well beyond your own followers. So let's start with the basics...
What's a Pinterest Group Board?
Group boards are very much like individual or blog/business Pinterest boards. They’re still a collection of content pertaining to a set theme for each board. The difference is that group boards have multiple contributors instead of just one. There’s no limit to the number of contributors you can have in a group.Read More
It’s important to promote your Pinterest account as that is a major traffic generator. According to Pinterest: 93% of Pinners say they find new ideas on there and 72% of Pinners find new brands and services. That's all potential readers for your blog and customers for your products. So what are some of the ways you promote your page? Well first you should integrate Pinterest with your social media accounts. Note that I didn’t say Pinterest was also a social media platform… because it’s not. Remember it’s a search engine. So when you first set up your Pinterest account, connect it with Facebook and Twitter using the tools available. Use that to find and invite the friends you already have. Be sure to cross-promote as much as possible and always mention or link your Pinterest account or pins when appropriate.Read More
When blogging first became popular, it was common for bloggers to simply choose a photo they liked and plop it into their post, sometimes with a catchy caption. But now in today’s crowded and competitive market, a simple photo won’t do. Editing your blog photos or graphics helps you stand out. Two reasons why your blog needs visually appealing graphics that you can customize is that it creates brand awareness and increases social sharing. Fortunately, you don’t have to be a graphic designer to edit stock photos. You just need to learn a few basics to get started. Follow these tips to start learning how to personalize stock images.Read More