It’s important to promote your Pinterest account as that is a major traffic generator.  According to Pinterest: 93% of Pinners say they find new ideas on there and 72% of Pinners find new brands and services. That's all potential readers for your blog and customers for your products. So what are some of the ways you promote your page? Well first you should integrate Pinterest with your social media accounts. Note that I didn’t say Pinterest was also a social media platform… because it’s not. Remember it’s a search engine. So when you first set up your Pinterest account, connect it with Facebook and Twitter using the tools available. Use that to find and invite the friends you already have. Be sure to cross-promote as much as possible and always mention or link your Pinterest account or pins when appropriate.